Get the insights you need to help your practice succeed.
Wicklow Wisdom features straight talk from CEO Bill Murray to help you manage, scale, and sell your healthcare practice.
Wall Street vs. Main Street: Why SDE Beats EBITDA
In this episode, Bill breaks down the difference between SDE and EBITDA—and why applying Wall Street math to a Main Street deal doesn’t work. If you're stepping into a solo doctor’s shoes, SDE tells you what the owner actually took home and what you can expect to earn. It’s the clearest picture of what you're really buying.
Hidden Money: Clean Up AR
Founder and CEO Bill Murray shares a critical tip for practice owners preparing to sell: don’t overlook your accounts receivable. Slow-paying clients, insurance delays, and old private pay balances can hide thousands of dollars in uncollected revenue.
Buyers and Location
Bill Murray, founder and CEO of Wicklow Healthcare Advisory, discusses the importance of location in healthcare practice sales. Bill emphasizes that while location matters, buyers are increasingly flexible, prioritizing factors like profitability and operational efficiency over geography.
Driving Profitability
Buyers are all looking at the same thing: your bottom line. Bill explains how to work with your accounting and operational teams now to maximize value later.