Get the insights you need to help your practice succeed.

Wicklow Wisdom features straight talk from CEO Bill Murray to help you manage, scale, and sell your healthcare practice.

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Choosing Your Lender: Wicklow Wisdom

Choosing a lender isn’t just about the lowest rate. It’s about finding a true partner—someone who understands healthcare practices, supports your goals, and helps you succeed long after closing. A great lender brings structure, flexibility, and guidance to one of the most important decisions you’ll make.

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Buyers and Location: Wicklow Wisdom

Bill Murray, founder and CEO of Wicklow Healthcare Advisory, discusses the importance of location in healthcare practice sales. Bill emphasizes that while location matters, buyers are increasingly flexible, prioritizing factors like profitability and operational efficiency over geography.

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Clean Up Your Books: Wicklow Wisdom

Clean financials maximize value and build buyer confidence during a sale. Bill shares why organizing your books and keeping them clean makes all the difference.

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Facility Matters: Wicklow Wisdom

Facility updates can boost the marketability of your practice. Bill explains how small, thoughtful investments now can drive stronger engagement and better offers later.

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Driving Profitability: Wicklow Wisdom

Buyers are all looking at the same thing: your bottom line. Bill explains how to work with your accounting and operational teams now to maximize value later.

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